Steps to a successful Brand.

Steps

step 1 | establish your brands voice

What is the overall message and tone you wish to portray when you’re presenting and representing your brand? Establishing this in the beginning will allow your overall brand’s voice to shine through the finished product.

step 2 | define your audience

Who is your unique audience? How do you differ from your competition? Who is your ideal client? These are all very important questions and these answers create your unique niche.

step 3 | create a logo & visual brand

Now it’s time to meet with your selected graphic designer and branding specialist. After you have taken the time to find the right fit, trust in your designer’s experience and knowledge to create a logo and brand that will fit with your overall vision.

step 4 | branding guide

Ask your designer for a branding guide. It’s important that you carry your new logo and brand’s colors and fonts throughout your social media accounts and printed materials. Consistency will help create a visual for your clientele and keep an overall professional brand that will represent you time and time again.

step 5 | build your online presence

It’s important that you carry your brand and newly designed logo into your online world. Hopefully your designer will be able to create a beautifully designed modern website that will carry through your logo and overall look. Keeping your website consistent with your social media accounts, printed materials and ads is paramount.

 

-Emily

graphic designer in Barrie, Ontario

Bluetouguecircle

 

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