A Thoughtful New Identity for Hawk’s Nest Jewelry Studio
We’re so excited to share the brand redesign for Hawk’s Nest Jewelry Studio, a beloved jewelry store in Orillia, Ontario. This project was especially meaningful because the goal wasn’t simply to create a new logo. It was about thoughtfully evolving the brand into an identity that felt true to the character of the studio, its beautiful work and the experience of stepping through its doors.
We created a complete brand identity with a collection of logo variations designed to work beautifully across different applications, from the primary logo to secondary marks and supporting brand elements. We also carried the new visual direction beyond the identity itself, helping shape the exterior of the store through a carefully considered colour palette and custom signage design. Every detail was designed to feel cohesive, recognizable and distinctly Hawk’s Nest.
There’s something special about creating a brand that becomes part of a place and its community. For Hawk’s Nest, the new identity brings a refined, memorable presence to the storefront while honouring the warmth and individuality that make the studio unique. As a brand designer in Orillia and Barrie, I love projects like this because they remind us that thoughtful design isn’t just about how a brand looks. It’s about creating something that feels like it belongs.
Let’s Create Something Timeless
If you’re a business owner looking for a refined brand and custom website that reflects the level of your work, let’s collaborate. Thoughtful design has the power to elevate how your business is seen and experienced. Send us an email at hello@emilycreative.co
